My stance on piracy has always been that there are four groups of people:
1. People who don't watch anime illegally and only buy. These are almost always the white knights you see on forums, proclaiming piracy directly hurts the industry and that you should support it anyway you can and that you should feel ashamed of yourself, etc., etc.
2. People who watch anime illegally
and buy. These are the people the industry should focus their attention on, because they are the ones who can help them make that extra money they need to get a profit.
3. People who only watch illegally and don't buy. These aren't worth the industry's time and money, because no matter what you do, you'll never convince them to buy the legal product.
4. People who do neither. These people might need a trigger to watch anime, either through streaming or fansubs.
I used to be in camp 4, thinking anime was crap and not worth my time. Then, I got persuaded to watch one fansubbed show, enjoyed it, and got hooked ever since. Now, a few years later, I've bought anime (and would still like to do from time to time, provided I can get the money), figurines (too expensive to keep up. Plus, I don't have any room for them anymore) and currently, I'm focusing mostly on buying manga (as it's cheaper, and I can buy several volumes of multiple franchises at once). And I'm sure a lot of other people are like this, too, but good luck trying to convince the anti-piracy people of that.
